Word of Mouth Marketing

I just ordered a new book called "Word of Mouth Marketing" by George Silverman. The books looks to be very informative about how to use Word of Mouth marketing to build and grow your business. Inside the book he discusses some great topics as the power of word of mouth, dominating your niche, and what drives people to websites. I think this book is going to be a keeper when it comes to gaining understanding of how to move inside the market place and excel in ones business.

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• Bet you don't have a 2011 word of mouth marketing strategy (customerthink.com)
• Facebook exec says we're moving from the "wisdom of crowds" to the "wisdom of friends" (venturebeat.com)
• Word-of-Mouth Marketing: How It's Connected With Social Media (mindjumpers.com)