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Friday, August 21, 2009

The Right Way and Wrong Way To Market on Twitter

Since Twitter hatched onto the social media scene in 2006, it has flown to the top of the social marketing food chain. Recently, however, network marketers have been cracking the golden Twitter egg - saying it is a waste of time now that automated chirping of your Tweets will get you a one way ticket out of the nest.

Ok, I am done with the puns - for now.

Is Twitter a waste of time for marketing? Yes - if you are doing it wrong.

The sad truth is that 98% of business owners, entrepreneurs, marketers are using Twitter incorrectly! They create a Twitter page, start following a bunch of people, pay a service to get them followers, and start chirping away about this deal or that deal, this great item, or a great bargain. They soon find they are Tweeting to an empty audience. Their follower list is full of nothing but spam bots or people trying to accomplish the same thing they are - making money on Twitter.

Twitter is not for making money.

Twitter is a social networking tool designed to help you meet and share with new people. Your goal is to get a flock of Twitter readers to follow you - real people - who share common interests or goals. Once you have real people following you, you can drop a Tweet about your website, blog or opportunity. Only if you have a flock of friends will anyone listen. A flock of bots, MLMers, network marketers or business people will just tweet right back with their own sales pitch.

How do you get real people to follow you on Twitter? One very simple rule: Be Yourself.

Not your business, not your opportunity, not your sales pitch. Be you. Tweet about yourself, your life, your likes and dislikes. Find people with common interests but who are not constantly tweeting about their own products with no substance in between.

How do you start? A good place to start is twibes.com. This lets you search for Twitter users with common interests. For me, I searched for crafters, moms, wahmers, scrapbookers, candle makers, local gift shops. Get creative. Once you join a few twibes, start tweeting to those twibes (no, I can't say that 3 times fast).

Don't start off with a sales tweet or some corney canned quote - contribute a real thought or substance to the group. Why did you join their twibe? What are you looking for? Do you have something to contribute to your twibe? Don't just take from your twibe - you have to contribute to it. Start doing it and you will start gaining real followers.

Its slower than buying your followers or just randomly following everyone you see and hope they listen to your tweets. It will give you quality over quantity, though, and will build you a solid grounding in the Twitter social media community.

Corinne Brueckner
http://www.gourmetcandlesforless.com

Wednesday, July 29, 2009

List of Places To Submit Your RSS Feed

I have to credit to my man Jack Humprey of Blogg Success for doing it again.Jack just shared some killer links and places for you to place your feed so that you can can more visitors and increase traffic.

thaks Jack


An RSS feed directory is a place where people go to search for content they can run on their sites or subscribe to.

Submission to RSS directories is free, just takes time.

Your kid, cousin, or mom would probably submit for you for pretty cheap. Anyone in College in your family? They always need beer money!

1. http://www.rsstop10.com/directory
2. http://www.chordata.geckotribe.com/
3. dir.nooked.com/home.dir
4. feeds2read.net/
5. jordomedia.com/
6. purerss.com/
7. reader.rocketinfo.com/
8. rss-feeds-directory.com/directory/
9. rssxpress.ukoln.ac.uk/
10. scienceport.org/
11. www.2rss.com/
12. www.anse.de/rdfticker/
13. www.blogbunch.com/
14. www.blogcode.com/
15. www.blog-directory-submit.com
16. www.feed24.com/
17. www.feedburner.com/
18. www.feedcat.net/
19. www.feednuts.com/
20. www.feeds4all.nl
21. www.feedsfarm.com/
22. www.findRSS.net/
23. www.flookie.net/
24. www.fybersearch.com/
25. www.globeofblogs.com/
26. www.iblogbusiness.com/
27. www.industry-blogs.com/
28. www.newsisfree.com/
29. www.newsxs.com/
30. www.newzalert.com/AuthorCenter/
31. www.nfeeds.com/
32. www.octora.com/
33. www.plazoo.com
34. www.pubsub.com/
35. www.readablog.com/default.aspx
36. www.redtram.com/
37. www.rss-feed.org/
38. www.rssfeeds.com
39. www.shas3.com
40. www.syndic8.com
41. www.unclefeed.com
42. www.weblogalot.com/

43.http://www.feedagg.com
44.http://www.feedage.com
45.http://www.rss2.com

Wednesday, July 22, 2009

Twitter Grading and Your Marketing

How Does Twitter Grader Calculate Twitter Rankings?
by dshah on May 20, 2009

The most common question I get at grader.com is about how the Twitter Grader algorithm (and associated rankings) works. Before we dig a bit into the details, it will help to understand the what before the how. What Twitter Grader is trying to measure is the power, reach and authority of a twitter account. In other words, when you tweet, what kind of an impact does it have?

Normally, we don’t like talking about the details of the Twitter Grader algorithm. This is for the same reason that Google doesn’t like to talk about its algorithm: revealing details increases the degree to which people try to game the system. So, lets approach the question from a different way. If one were to look at data for a given user available in twitter, what kinds of things would one look at to determine whether that user had power, reach and authority? Also, when looking at these various factors, it’s helpful to think about each of these in the “all other things being equal, what’s better” context. Otherwise, it’s easy to get caught up into non-productive arguments on why a certain factor is or isn’t important, because there are so many cases that “prove” that it doesn’t matter. Let me explain. One of the factors that goes into measuring your Twitter Grade is the number of followers you have. Many of you will argue that the number of followers is completely irrelevant because it’s so easy to game. There are automated tools to do nothing but acquire followers by following a bunch of people. That’s true. It is easy to spike up your follower count. However, I would counter with this: If we were looking at two different twitter users, all other things being equal (and I do mean all other things), the one with more followers is likely more powerful and deserves a higher twitter grade. Of course, all other things are usually not equal and that’s why the Twitter Grade is interesting.

So, let’s go into the factors. Note: These are NOT in order of priority or weight (and they’re not all weighted equally — not by a long shot).

Algorithm Factors

1. Number of Followers: More followers leads to a higher Twitter Grade (all other things being equal). Yes, I agree that it’s easy to game this number, but we are looking at measuring reach and I did say all other things being equal.

2. Power of Followers: If you have people with a high Twitter Grade following you, it counts more than those with a low Twitter Grade following you. It’s a bit recursive, and we don’t get carried away with it, but it helps.

2. Updates: More updates generally leads to a higher grade — within reason. This does not mean you should be tweeting like a manic squirrel cranked up on caffeine and sugar. It won’t help either your Twitter Grade or your overall happiness in life.

3. Update Recency: Users that are more current (i.e. time elapsed since last tweet is low) generally get higher grades.

4. Follower/Following Ratio: The higher the ratio, the better. However, the weight of this particular factor decreases as the user accrues points for other factors (so, once a user gets to a high level of followers or a high level of engagement, the Follower/Following ratio counts less).

5. Engagement: The more a given user’s tweets are being retweeted, the more times the user is being referenced or cited, the higher the twitter grade. Further, the value of the engagement is higher based on who is being engaged. If a user with a very high Twitter Grade retweets, it counts more than if a spammy account with a very low grade retweets.

The Grade Calculation: So, those are the factors that go into the calculation of a score. This score is then used to compare a user against all other users that also have a score. The grade is calculated as the approximate percentage of other users that have an equal or lower score. So, a Twitter Grade of 80 means that about 80% of the other users got a lower score. At the time this article is being written, over 2.1 million users have been graded.

The Ranking: The absolute ranking is exactly what it sounds like. Based on all other users scored, what’s your “position” in that list. A ranking of 5,000 means that only 4,999 other people had a higher score than you (at that point in time).

Elite List: The elite list is simply an ordered list of the top users (based on ranking) at a given point in time. This list is updated several times a day. We also maintain lists of the top ranking users based on a narrower set of users (like those in a specific geography, those that match a specific keyword, etc.).

That’s all I’ve got for now. Hopefully, this answers some of your questions. What are other factors you think we should be looking at to compute the Twitter Grade? Would love to hear your thoughts and ideas in the comments.

Tuesday, May 26, 2009

Overplay Cool Water Interview

Who is Cool Water?


Bold Talented Raw Real .. these are the words that describe the Atlanta Georgia based rapper cool water. Cool Water is a very complex rapper whose topic of discussion can range from things about the lottery to folks in the church. He has kept his eye on the music industry and can spot the coming and going trends which allow him to always make the adjustment needed to stay current to the fans and consumers at large.

How would you describe your music?
My music is raw, aggressive, hard core, gangsta, and real. When I say gangsta I mean the most rawest or realest picture that one can paint from an artist point of view about the conditions of life.

When were you formed and where you in other bands before?
The group I was in was called two bra's on the bench it started in 1993 at college Called Alabama State University in montgomery, Alabama . After a few years of trying to do the group thing I ended up a solo artist in 1997 do to my band member moving to Atlanta Ga. After graduation I moved on to Atlanta, Ga. to pursue the music and been a solo artist ever since.

What is your biggest Achievement thus far?
My biggest achievement thus far in the industry is being featured in Bout 2 blow magazine and being asked to go on the road with legendary rapper Krs-1 .

Your Favorite Album?
My favorite Album is Dr. Dre's Chronic , Ice Cube Death Certificate I think that's more than one opps . The creativity on these albums where just awesome. That's what the game is missing right now. So many people are just making music for the money and you can tell, because their spirit or soul is not being transfered to the music. I have been influenced by Dr. Dre, Ice Cube , Eminem, Lil' John and Russell Simmons these folks keep reinventing themselves no matter what new things evolve.

The Last Album I bought?
The last album I bought was Young Jezzy thug motivation 101

Favorite all time film and book?
That's a tough one ... My favorite movie of all time well I don't have one l like so many and my favorite book is Rich Dad poor dad . The rich dad poor dad book is the key to understanding how to get out the rat race and become independent from the nine to five life style.

Have you had any embarassing moments on stage?
I think the most embarrassing moment that I have ever had on stage was just getting booed by the crowd, because they don't like your show and you have to look those same people in the face after its done.

What is happening in the future?
In the future I am releasing the Album A Good Education Gone Bad and have released two audio Cd's Cool Water Not Just Lyric's and Cool Water the system Audio Cd. Also, another album slated for release in the later part of 2007.

If you could cover any song what would it be and why?
If I could cover any song I would cover a song on False Images. So many kids see what's on tv and get caught up. They think this stuff is easy and that making money in the music business comes overnight. So I would discuss how not to fall for the tricks and false images that you see on Tv.

What is your song writing technique?
My song writing technique starts off wit me getting into a mental mood and feeling some sort of beat . After getting into the mental mood I start to brain storming on a topic so I just write down what comes to mind. After several attempts at getting my ideas thoughts on paper, then I start putting the meat the mental picture on paper so your eyes can see what I see. I may have two or three pages on relevent info. but no structure to a strong. I will take that content I wrote and begin to organize it so that it begins to makes sense getting three verses out of two or three pages of topic. Finally, I work on the hook and metaphors that goes with the song until it is complete and write my final draft of three verses, hooks and take it to the studio.

What is your favorite chord?
All of them that come together to make a hit song

What treats and goodies would you like to have backstage before a gig?
I would like to have some Corona beer, Towls, jolly rancher candy and a home cooked lasagna meal after the show.

Are there any bands on over play that have impressed you?
Not really I am a hard person to please

Have you a piece of advice/tip you could give to an unsigned band?
Work on time mangement and planning. The more you can get done the more you will accomplish at the end of the day . Also, stay focused and network, after some years of not getting in the door right away you may lose you focus and forget your assignment. Friends, girlfriends , and haters will come and go but you've got to arrive at your goal so you must stay focused. Finally, networking everywhere you are and everywhere you are not is the key to people seeing you even when you are sleep this is most important !!!!

Plug your cd or songs
Check the hot New artist Cool Water on www.overplay.com/coolwater and cop the two hot new singles off the album "A Good Education Gone Bad " You Better Buy A Gun & My Next Door Neighobor.... Purchase Your Copy Now !!!!!!!

What questions would you like to be asked? What books about the music business have you read?
Answer:
Confession of A Record Producer by Moses Avalon
Atlanta Music Industry Connection By Jawar
Ruthless by Jerry Heler
Million Dollar Mistakes by Moses Avalon
All You Need To Know About the Music Business By Donald Passman


interview by overplay

Wednesday, February 18, 2009

Digital Media and Your Music

The digital Age is here and making money on the internet seems to be getting harder. I think making money with your product or service is getting harder due to more people getting a website etc. and cyberspace becoming more crowded.

In order to get more exposure for your music and make money you have to have a clear plan and great marketing plan that will allow you to use digital retail stores,mobile advertising, You tube, face book, ipods,and mp3's etc. to market promote and sale your product or service. Getting your music in the right places to be marketed and promoted will help you increase your sales and gain a needed following for your business.


coolwater

http://www.coolwater101.com
http://www.twitter.com/coolwater101
http://www.youtube.com/coolwater102

Thursday, January 15, 2009

Marketing on Myspace

Marketing your MySpace artist page will help you increase hits to your page which will translate into a growing fan base. But you should also promote your page in other ways.

As the internet becomes increasingly easy to navigate and to use as a marketing tool, placing your MySpace URL in various places will help people find you and learn more about your music.

Marketing on your web site

Marketing your MySpace artist page will help you increase hits to your page which will translate into a growing fan base. But you should also promote your page in other ways. As the internet becomes increasingly easy to navigate and to use as a marketing tool, placing your MySpace URL in various places will help people find you and learn more about your music.

Marketing on your web site always include your MySpace URL on your bands web site and vice versa. The more opportunities you give people to listen to your music and learn more about your sound, the more profits you will earn and the more popular you will become. Band web sites can be used to promote your latest CD, downloads or upcoming gigs. While your MySpace can be used to find new fans to upload samples of your music and generate buzz within the online music community. Marketing on promotional materials add your MySpace URL to fliers, business cards, media kits, radio spots, internet ads and any other places you use to promote your music.


Marketing your MySpace artist page will help you increase hits to your page which will translate into a growing fan base. But you should also promote your page in other ways.

As the internet becomes increasingly easy to navigate and to use as a marketing tool, placing your MySpace URL in various places will help people find you and learn more about your music.

Marketing on your web site

Marketing your MySpace artist page will help you increase hits to your page which will translate into a growing fan base. But you should also promote your page in other ways. As the internet becomes increasingly easy to navigate and to use as a marketing tool, placing your MySpace URL in various places will help people find you and learn more about your music.

Marketing on your web site always include your MySpace URL on your bands web site and vice versa. The more opportunities you give people to listen to your music and learn more about your sound, the more profits you will earn and the more popular you will become. Band web sites can be used to promote your latest CD, downloads or upcoming gigs. While your MySpace can be used to find new fans to upload samples of your music and generate buzz within the online music community. Marketing on promotional materials add your MySpace URL to fliers, business cards, media kits, radio spots, internet ads and any other places you use to promote your music.

to continue reading article click link

Marketing on Myspace

New York Nick Tv Show

The System

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